Recruitment underway
Players are already signing up, but the team is not being played before the grass roots are ready.
THE LIVE CASE STUDY.
118 Football is the analysis case file. 118 FC is the physical team being prepared inside it: recruitment, player identity, tactical thinking and the slow work before launch.
Identity before exposure
The case file tracks role archetypes, mentality, tactical fit and development signals.
Football becomes the lab
Podcasts, FPL thinking, match predictions and tactical coverage.